Vantage Kia Scarborough named industry leader in Reputation.com’s 2020 top 50 dealer list!

  • Vantage Kia Scarborough has been named as an ‘Industry Leader’ in Reputation.com’s Dealer Top 50, in the 2020 Automotive Reputation Report Update
  • Kia Motors (UK) Ltd score second place in Reputation.com’s report
  • Kia UK dealerships occupy nine spots in the Top 50 Dealerships list


Our North Yorkshire-based dealership scored an enormous 837 points out of a possible 1,000, while eight other Kia dealerships dominated the top 50 list. As a brand, Kia UK scored 668 points with just seven points separating it from the lead position.

Vantage Kia Scarborough was listed amongst the best of all UK dealers based on the car-buying experience and unfiltered voice of consumers, with more than 33,000 online reviews across various platforms and countries collated and assessed by Reputation.com for its report. The report assigns brands, dealer groups and individual dealerships a Reputation Score based on an analysis of these reviews.

Peter Stableford, Dealer Principle at Vantage Kia Scarborough said: “Our staff has done an amazing job over the past year and it’s amazing to have been recognised as an ‘Industry Leader’ in Reputation.com’s latest 2020 report. We always strive to make car buying the best possible experience for all our customers and despite this year’s coronavirus pandemic, it’s great to see they’ve clearly appreciated the efforts we’ve gone to.”

Commenting on the report, Paul Philpott, President and CEO at Kia Motors (UK) Ltd, said: “We are extremely proud to be the recipients of such high praise from Reputation.com, and are also proud of our dealerships. To have nine of our dealerships feature in the Top 50 is an incredible feat and a credit to the positive relationship we have with our dealer network and the hard work and commitment that they continually show.”

Jason Grier, Chief Customer Officer at Reputation.com said: “The automotive industry – like many industries – has endured disruption on a scale that we haven’t seen in generations, making it more important than ever to deliver a satisfying car-buying experience. Kia has demonstrated that it is an industry leader in this regard.”